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Open AccessAssessing the Role of Digital Technologies and E-Commercial Law in Environmental Sustainability: A Case of the Eco-Business Development in Jordan
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The purpose of the research presented in the article is to analyze and determine the most significant factors of digital technologies and e-commerce law affecting the environment and the development of eco-business. For this purpose, we will take the environment of Jordan as the object of study. The scientific task is to determine the level of influence of digital technology factors affecting the environment and eco-business and sustainable development in Jordan. The research methodology involves the use of PESTLE analysis, a system analysis method with determination of the utility function, and a method of multicriteria selection of alternatives based on a fuzzy advantage ratio. As a result, we presented an innovative methodological approach that allows us to determine the level of influence of the four most significant factors of digital technologies affecting the environment, eco-business, and sustainable development.
